Every practice that wants to control its future needs a strategy. This is particularly true for practices considering or successfully completing a practice transition. When all doctor owners participate in shaping the future of the practice the benefits are significant. This challenging program is specifically designed to help individual doctors or doctor partners create together a desired future. The program uses streamlined current business planning methodology to identify options and reach important key decisions jointly. With the decisions in place the program helps set practice direction and guides the practice to reach its full potential. The Program Starts With Several Important Initial Discussion Areas What is (or should be) the strategic vision of this practice? Without a cohesive vision practices suffer when they try to execute objectives. In this fast changing dental environment, a practice vision should be articulated and reduced to writing. Guided review, development or revision of an existing practice vision starts this program. What is the time frame that this practice must develop for the implementation of the practice and doctor's strategic vision to occur? Organization leaders need to plan with sufficient attention to developing realistic time lines for their strategy. Frustration and disappointment are the usual result of poor time line planning. This program provides the benefit of an objective third party viewpoint to help the doctors reach their potential based on working with hundreds of practices.

What are the detailed objectives for this practice? Today, to run efficiently and maximize financial return to the doctor(s) well conceived business objectives are essential. Example objectives include: overall practice administration, marketing, finance and profitability and personnel. This program is designed to help doctors develop objectives in key practice areas with a short, medium and long range perspective. In addition, this program re-enforces integration of the vision with the objectives. To do otherwise risks cross purposes and lack of success. To maximize effectiveness, this program offers a method to develop the objectives, calendar them and integrate vision, all of which helps doctors and team members to be results oriented. What are the marketing / public relations initiatives that will benefit this practice? For each practice there is a practice development initiative mix that will maximize awareness of the practice. With awareness of the practice, the doctors and the practice niche patients are generated. This program acts to generate a clear set of marketing / public awareness objectives for implementation. What are the doctor's personal goals and how can the practice help to achieve those goals? Why a professional is in practice can be as important as what is done in the practice. The practice should be an ends to a means for the doctors. Different points in the life cycle of the doctor can lead to substantially different needs. Discussing meeting personal needs can be as important to the overall success of the practice as nailing down realistic practice objectives. The above description of the full program offered by Berning & Affiliates coordinates the vision, administration and execution of the practice and personal goals of the doctor. Practices vary. Call us to discuss your practice and your needs.